Go-To-Market Intern

About TESSO

TESSO is a premium ready-to-drink espresso martini made with 100% agave tequila and real espresso. Inspired by the energy of a night out, TESSO captures the moment when plans change and one more round turns into something memorable. We’re building a modern beverage brand rooted in culture, community, and thoughtful go-to-market execution.

Internship Overview

This is an unpaid, for-academic-credit internship designed to provide students with structured experiential learning in go-to-market strategy and customer discovery within an early-stage consumer brand.

The internship prioritizes education, mentorship, supervised participation, and reflection. All activities are designed for the primary educational benefit of the student and align with university experiential learning requirements.

What You’ll Learn & Be Exposed To

Interns will gain hands-on exposure to how early-stage brands bring products to market, including:

How go-to-market strategies are developed for consumer products

How founders position and pitch products to customers, partners, and buyers

How customer feedback shapes brand messaging and strategy

How storytelling, positioning, and product education influence adoption

How academic concepts translate into real-world startup decisions

Learning-Focused Activities

Under direct supervision, interns may participate in:

Observing and analyzing TESSO’s go-to-market strategy

Conducting guided market and customer research

Shadowing founder-led customer or partner conversations

Participating in supervised pitch practice and role-play sessions

Assisting with post-meeting reflections and strategy analysis

Completing reflection assignments required by the academic institution

Interns may observe and occasionally participate in customer conversations as part of a learning experience, but are not responsible for closing sales, managing accounts, or generating revenue.

Internship Structure

Unpaid

Academic credit required

Hours and duration aligned with university guidelines

Direct mentorship from TESSO leadership

Faculty learning agreements supported

Qualifications

Currently enrolled undergraduate or graduate student eligible for academic credit

Interest in marketing, entrepreneurship, business strategy, or consumer brands

Strong communication and curiosity-driven mindset

Comfortable learning in a fast-paced startup environment

Important Notes

This internship does not replace paid employment

This internship does not guarantee a job offer

This internship is structured primarily for educational purposes